The Science of Selling: Selling Science to Non‐Scientists
Activity by Tanya Fogg | added on Jul 12, 2011 | United States
Sponsor(s): American Chemical Society -- www.acswebinars.org
You have a great scientific idea ‐ but you are puzzled about how to sell it. Join our speakers Carol Nacy, CEO at Sequella, and Juliane Snowden, VP at Burns McClellan, as they provide you with valuable internal and external business perspectives and tips to successfully get others to ‘buy your science’.
You have a great scientific idea ‐ but you are puzzled about how to sell it. To be successful, today’s scientists need to be more than just a great scientist – one needs to know how to pare down complex technical issues and make it relevant to the business audience. Join our speakers Carol Nacy, CEO at Sequella, and Juliane Snowden, VP at Burns McClellan, as they provide you with valuable internal and external business perspectives and tips to successfully get others to ‘buy your science’.
| Topic: | small business, entrepreneurs, innovators, research and development, chemists, scientists, business | Audience: | small business, entrepreneurs, innovators, research and development |
Comments
Want to submit your own activity or comment?
In order to do so you need to be part of the IYC network. Please log in or sign up now.
Join the IYC Network


This is amazing. This can even help me in teaching chemistry. :)